POST TIME: 10 June, 2019 09:40:52 AM
TVS becomes official sponsor of Bangladesh Football Team
Independent Online Desk

TVS becomes official sponsor of Bangladesh Football Team

TVS Motor Company on Sunday announced their sponsorship partnership with Bangladesh Football Federation (BFF) for a period of two years.  

As the first step, the official FIFA World Cup Asian Qualifier jersey for the Bangladesh team featuring TVS branding was handed over to Captain Jamal Bhuiyan and the rest of the team, said a press release. 

TVS Auto Bangladesh, distribution partner for two wheelers of TVS Motor, started sponsoring the national team for the next two years through World Cup Qualifier, Asian Cup Qualifiers, International Friendlies and the BFF Intercontinental Cup. 

TVS Auto Bangladesh will also sponsor the Bangladesh Premier League where 13 top football clubs participate.

Md R Dilip, senior vice-president of TVS Motor Company, said, “TVS has always been committed to driving initiatives which resonate strongly with the youth of Bangladesh who form a substantial chunk of our customer base. We’re happy to associate with the Bangladesh Football Team and encourage their endeavour towards making a mark on the international platform.”

Ikram Hussain, Managing Director of TVS Auto Bangladesh, said, “It gives us immense pleasure to become the official sponsor partners of the Bangladesh National Football Team. Football is the second biggest sport in Bangladesh in terms of fan which draws interest across the country from diverse age bands and has unparalleled reach.” 

“TVS Motor has always focused on strategies that vary based on the target audience and we believe that this association will resonate with our target group of two-wheeler customers,” he added.unb.